Growing up as a Pakistani-American in Southern California, Naila Johri often felt the tension between her deep cultural roots and the world around her. In a place where South Asian influences were rare, she longed for clothing that could reflect her heritage while fitting into her everyday life. When she couldn’t find garments that captured this balance, Naila took matters into her own hands, embracing the idea: "If I can’t find the piece, I’ll sew it myself."

This realization led to the creation of Ghazal Collective, a space where tradition meets innovation. Naila’s passion for cultural preservation is deeply rooted in her upbringing, where her parents preserved traditional Pakistani elements while living in the West. As an environmental studies student, she is committed to working toward sustainability, integrating these principles into her designs. By combining the rich, handcrafted textiles of South Asia with a contemporary aesthetic, Naila creates garments that are more than just fashion—they are expressions of identity and artistry for many.

Through Ghazal, Naila honors her Pakistani roots while offering a fresh perspective on cultural expression. Each piece is a story, a reflection of her family’s ability to infuse tradition with modernity, and a step toward a more sustainable future.